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Brand Tips for the Babe Chick

Posted by Justin Trombetti on

Brand Tips for the Babe Chick

Do you know your industry specs, your audience demographics, and your local salon community? Do you keep track of your customer’s opinions about your services and the beauty world at large? Do you test new products and services’ potential market performance before distributing them in your salon? Branding and marketing are a big deal in big companies, and they often involve specialized teams performing full time work to generate that kind of information. As a salon, you might not have those resources, but that doesn’t mean you’re off the hook when it comes to thinking about your brand (and the...

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